08 Jul

Marketing managers discuss how to improve brand management

The Marketing Association Spain (MKT) has undertaken an interesting project to implement best practices in brand management, which is critical especially in times of economic confidence. Following a series of meetings between professionals in marketing, communication and CSR consultants,…It has come to several conclusions. These include the need for branding is strategic, which is considered [...]

05 Sep

Bank capital ABC

Hybrid core capital, equity loans, equity securities, guarantee certificates, etc… – Banks’ capital and the many capital concepts are not always easy to keep track of. And it applies not only to bank customers and a private man. This applies also for economists, lawyers, and in some cases the banks themselves. Recently, the FSA thus [...]

14 May

Out of step with EU consumers’ interests

The ongoing anti-dumping investigation against imports of certain shoes from China and Vietnam is approaching a crossroad where the provisional findings will reveal if there are reasonable arguments for protection against free imports of shoes from the two countries. In my view anti-dumping policy should not be used two counteract globalization and increased competition, if [...]

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